As authors and writers, we all know how marketing strategies and tools are constantly changing and evolving, so to keep up with it all, we need to:
1. Pay attention to what's going on
2. Pay attention to marketing models that work
3. Change our marketing strategies correspondingly
In regard to your blogsite or website:
The design of a website or blog is the first thing a visitor will see. Having a welcoming site is much like a book cover, or the hook beginning of your book; it's there to attract, lure, and even grab the reader.
This is a marketing strategy and should be thought out carefully. Another tip, is that most marketers recommend having a simple site, one that doesn't take anytime to load.
Marketing expert Mike Volpe of Hubspot.com points out that it’s more important to spend time, and money if necessary, on content rather than a flashy website design; simple works. In fact, simpler usually leads to a higher conversion rate.
To reinforce this simple is better strategy, Google says that milliseconds count in regard to your page load time. If your page is slow to load, you’ll get a poorer score with Google.
Since we've had the old blog design since around 2009, before Blogger offered so many options, it's time to move forward.
We'd appreciate your input as to whether you like the new logo and site design, please visit:
Please leave a comment and let us know what you think of it!
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Ghostwriting and Editing for Businesses and IndividualsDo you want to get that idea turned into a book? Do you want to write your memoirs? Do you need editing, proofreading, or a professional critique? Do you need an e-book or white paper to offer for instruction, platform visibility, or a gift? Do you need blog, article, white paper, or other form of content visibility for your business? We’re professional, experienced with keywords and SEO, and we cover a number of writing services. So, please stop by and check us out. Go to: http://DKVWriting4U.com
Until next time,
Author, Ghostwriter, Freelance writer, and
Acquisitions Editor Intern for 4RV Publishing
Member of the Professional Writers Alliance, the International Association of Professional Ghostwriters, and the National Association of Independent Writers and Editors.