Friday, May 13, 2011

Writers on the Move has a New Look and Logo

Writers on the Move is heading in a new direction. After the summer hiatus, we'll have a couple of new marketing strategies and do away with a couple of others. Part of our forward movement is our new blogsite design and logo.

As authors and writers, we all know how marketing strategies and tools are constantly changing and evolving, so to keep up with it all, we need to:

1. Pay attention to what's going on
2. Pay attention to marketing models that work
3. Change our marketing strategies correspondingly

In regard to your blogsite or website:

The design of a website or blog is the first thing a visitor will see. Having a welcoming site is much like a book cover, or the hook beginning of your book; it's there to attract, lure, and even grab the reader.

This is a marketing strategy and should be thought out carefully. Another tip, is that most marketers recommend having a simple site, one that doesn't take anytime to load.

Marketing expert Mike Volpe of Hubspot.com points out that it’s more important to spend time, and money if necessary, on content rather than a flashy website design; simple works. In fact, simpler usually leads to a higher conversion rate.

To reinforce this simple is better strategy, Google says that milliseconds count in regard to your page load time. If your page is slow to load, you’ll get a poorer score with Google.

Since we've had the old blog design since around 2009, before Blogger offered so many options, it's time to move forward.

We'd appreciate your input as to whether you like the new logo and site design, please visit:

http://vbt-writersonthemove.blogspot.com/2011/05/new-blog-design-and-new-logo-whats-your.html

Please leave a comment and let us know what you think of it!

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Ghostwriting and Editing for Businesses and Individuals
Do you want to get that idea turned into a book? Do you want to write your memoirs? Do you need editing, proofreading, or a professional critique? Do you need an e-book or white paper to offer for instruction, platform visibility, or a gift? Do you need blog, article, white paper, or other form of content visibility for your business? We’re professional, experienced with keywords and SEO, and we cover a number of writing services. So, please stop by and check us out. Go to: http://DKVWriting4U.com

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Until next time,


Karen Cioffi
Author, Ghostwriter, Freelance writer, and
Acquisitions Editor Intern for 4RV Publishing

Member of the Professional Writers Alliance, the International Association of Professional Ghostwriters, and the National Association of Independent Writers and Editors.

http://karencioffiwritingandmarketing.com
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5 comments:

Susanne Drazic said...

I think the logo is great.

Karen Cioffi said...

Susanne, Thanks! I kind of like it myself. :)

anthony stemke said...

That logo, as well as the site, is a top-notch design, very appealing in a dignified manner. Kudos.

Karen Cioffi said...

Tony, thanks for the positive feedback!

Albert Mcrose said...
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