Friday

Profitable Content Marketing - How to Use What You Already Know for More Prospects and Profits

By Jeff Herring

Content Marketing and Content Creation can be leveraged into a constant flow of prospects and profits. It's still the best way to build and online business from scratch and create all the prospects and profits you want.

And you do want more prospects and profits, right?

So Why Content?

The internet runs on content. Text is content. Audio is spoken content. Video is spoken and viewed content. Social media is content in small chunks. The internet runs on content, and always will. No matter all the people who would like to fool you into believing otherwise, so they can sell you their latest "here-today-gone-tomorrow" flavor of the month.

Content Creation
I'm going to make this really very easy for you. Pick a specific topic in your niche. The more specific the better. Come up with either 3 mistakes to avoid or 3 tips to do. Based on your content, create a compelling title to pull in your prospects. Then craft a call to action that shows your prospect exactly what to do next and what's in it for them.

While the above is a bit simplified, that's basically it. I could complicate it for you, but why?

Content Marketing

Now that you've created your content, what in the world do you do with it?

Get your content in front of as many hungry eyes as possible. Hungry eyes that want what you are offering. This is called smart marketing.

Article Directories - There are these great web sites called Article Directories that will host your article and include a link back to one of your sites at the end of the article, just like as the end of this one.

Your Blog - I recommend not putting your entire article or piece of content on your blog all at once. Break your content up into a blog post series. If you are offering 3 tips, make it a 3 post blog series.

Social Media - At the time of this writing, here's a brief glance at the amount of traffic Social Media is pulling in: Facebook is the #2 most trafficked website, YouTube is #3, Twitter is #9, and LinkedIn is #12. Why wouldn't you want to get your content onto these top ranked sites?

TeleSeminars and Webinars - Repurpose your content into online events like teleseminars and webinars. The strongly builds your online presence and increases the trust your prospects have in you.



Brought to you by Jeff Herring, The King of Content Marketing...
Article Source: http://EzineArticles.com/?expert=Jeff_Herring

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