Twitter is Getting on the Larger Visual Header Bandwagon as Part of Its Social Media Blending Strategy
According to an article at HubSpot.com, Twitter will be rolling out a new design overhaul. The new version is kind of like Facebook and kind of like Twitter, and kind of like . . .
The author of the article, Corey Eridon, noted, "One of my jobs is to stay on top of social networks' various platform updates. And the trend I've been seeing is a progressive mashing together of features and layouts such that they all look more and more like each other."
Along with the new header design, Twitter is also now allowing images in tweets, just like Google+ and Facebook.
What the purpose of this 'blending' mentality is unclear.
It would seem the days of originality are gone. If all the networks are similar, which one should a business use to meet its inbound marketing needs? What's going to differentiate them? Where will the competitive edge be?
I'm one for uniqueness, for offering what others aren't, for standing out. How about you? What do you think about the major social media networks merging into one another?
To read the full article at HubSpot, go to:
Social Media - Twitter Tests Out New, More Visual Layout
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