Search Engine Watch (SEW), “RSS is a method of distributing links to content in your web site that you'd like others to use. In other words, it's a mechanism to ‘syndicate’ your content.”
So, it's an important part of your content marketing strategy.
Interestingly, I did a search for “RSS.” I wanted to verify what the acronym stood for and found an article by SEW that provided the answer to my question.
RSS stands for “Really Simple Syndication,” “Rich Site Summary,” and “RDF Site Summary.” I learned something new. I didn’t realize there are three versions of it.
The version I’ve seen used most frequently is “Really Simple Syndication.”
To find out lots more about the RSS Feed, including its origin, read the SEW article for yourself: “Making an RSS Feed.”
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